SEO or Search Engine Optimisation is about visibility online. The web is a very large place and getting larger by the minute. Last year Google counted 1 trillion (1,000,000,000,000) unique URLs on the web. That number’s growing by several billion each day. That’s a lot of pages.
SEO by Design
So having a website is one thing, having a website that people can find is the next. And that means getting recognised by search engines like Google, Yahoo and Bing.
In some ways SEO is common sense: create a genuine site with high quality, relevant content and you will be well on your way.
On the other hand, SEO involves some skill and always a good deal of focussed effort. A quick Google search will tell you that there are many self professing SEO experts out there.
There are also techniques and advice to avoid.
Good SEO means planning from the start with your target audience in mind. We design our sites with SEO as a priority. Our CMS platform is SEO friendly out of the box and incorporates some powerful technologies that make ongoing SEO a breeze.
Your SEO requirements will vary depending on the type of site you want to construct. Talk to us about your goals and we can work out which approach suits your needs.